Magicprint
The Impact of Custom Umbrellas on Your Brand: A Case Study
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The Case Study: Café Soleil Radieux
Radiant Sun Cafe is a small coffee business located in the bustling city center of Lyon. Despite its excellent coffee quality and welcoming atmosphere, the business was looking to increase its visibility and attract more customers.
The challenge
The café had a picturesque outdoor terrace, but it lacked an element to attract the attention of passersby. Café Soleil Radieux wanted to create a unique experience for its customers while standing out from the competition.
Personalization
The umbrellas have been personalized with logo from Café Soleil Radieux, images of freshly roasted coffee beans, and bright colors that recall the energy and warmth of coffee.
The Results
The custom umbrellas had an immediate impact on the cafe:
Increased Visibility : The umbrellas caught the attention of passersby, encouraging new customers to stop and check out the cafe.
Improved Customer Experience : Customers appreciated the shade and protection from the sun while enjoying their coffee outdoors.
Brand Strengthening : The personalized umbrellas reinforced the brand identity, creating a warm and welcoming atmosphere.
Virality on Social Networks : Customers shared photos of the terrace on social media, which increased awareness of Café Soleil Radieux.
Long Term Impact : Professional quality umbrellas have withstood the elements and remained in good condition throughout the seasons, providing a lasting return on investment.
https://youtu.be/9GxOilox-iU?si=chp9BzH0OgmG1j-i Request Quote
The Solution: Personalized Parasols
After consulting Magicprint, Café Soleil Radieux decided to invest in personalized parasols for its outdoor terrace. The aim was to create a friendly space and to strengthen the brand's visibility.
Our advertising umbrellas
Round parasols
Round parasol diameter: 1,80. 5,5 meters, Full printing in four-color sublimation or screen printing.
Polyester canvas, white metal matt
Square umbrellas
Square parasol size: 1,25×1,25 to 4×4 meters. Full color sublimation or screen printing.
Polyester canvas, white metal matt
Offset umbrellas
Square or round parasol size: 3,5. 4,2 meters. Full color sublimation or screen printing.
Polyester canvas, white metal matt
Round parasols 180 cm
Round parasol diameter: 180 cm, Full color sublimation or screen printing. Round beach parasol with plastic base
Polyester canvas, white metal matt
Square parasol 125 cm
4 sides
Full sublimation printing, four-color process, waterproof polyester canvas.
White metal mat, Metal branches: 8,
200 grs/m² canvas, Weight: 2.2 kg.
300 cm offset parasol
4 sides
Full printing in sublimation, four-color process, or screen printing.
Waterproof polyester canvas, matt anthracite grey aluminium.
200 grs/m² canvas
Poids: 26 kg.
Request Quote I am delighted with my purchase from MagicPrint! The custom umbrella I ordered is of high quality, and the logo printing is perfect. It has become a true brand ambassador for my client at their outdoor events. Thank you to MagicPrint for this exceptional product! 
Carole M Designer I recently ordered promotional umbrellas from Magicprint, and I couldn't be happier. The customization was exactly as I had imagined, and the quality of the umbrella is impressive. It holds up well to the elements, making it a great investment for my client who has outdoor cafes. I highly recommend Magicprint's custom umbrellas! » 
Serge Priscar Advertising Agency Magicprint umbrellas are truly exceptional! I have had the opportunity to use them at several of my clients' promotional events, and they have caught the attention of our target audience. The customization with logo and colors added a professional touch to the outdoor marketing activities. In addition, their durability against harsh weather conditions is a great advantage. If you are looking to increase the visibility of your business outdoors, I highly recommend Magic Print's promotional umbrellas. 
Régis G. Designer https://youtu.be/Ly0g6lgdHdU?si=BsK5R39ZcRqv9tFv
Why Custom Umbrellas Are an Asset
Custom umbrellas are an asset to businesses of all sizes and industries. Here’s why:
Creating a Unique Ambiance
Custom umbrellas help create a unique ambiance that matches your business identity.
Maximum Visibility
They provide maximum visibility by attracting the attention of potential customers and building brand awareness.
Weather Resistance
Professional quality umbrellas are weather resistant, ensuring a long-term investment.
Improved Customer Experience
They enhance the customer experience by providing a comfortable outdoor space, whether for relaxing, eating or drinking.
Viral Content
Custom umbrellas can become viral content on social media, increasing your business' reach.
Custom Umbrellas FAQ
Q1: How do custom umbrellas compare to traditional umbrellas?
Custom umbrellas offer unlimited customization, exceptional visibility and superior durability over traditional umbrellas.
Q2: Can I use the custom umbrellas for outdoor events?
Absolutely! Our personalized parasols are perfect for outdoor events, whether fairs, exhibitions, festivals or other occasions.
Q3: How can I get a quote for custom umbrellas?
Getting a quote for our custom umbrellas is easy. Simply contact us through our website by filling out the form, and we will quickly provide you with a personalized offer.
The Café Soleil Radieux case study clearly demonstrates the positive impact of personalized parasols on a business. Whether you run a cafe, restaurant, hotel, or any other business, consider investing in custom umbrellas to improve your visibility, strengthen your brand, and provide an exceptional customer experience. At Magicprint, we are ready to help you turn your vision into reality with professional-quality custom umbrellas. Request a quote today and let us help you stand out.
https://youtu.be/hRl78lj9KXg?si=ZblPLvXIeETjYcQw Request Quote
